Abstract

Today an experience developer must choose tools for authoring AR experiences based on many factors including ease of use, performance across a variety of platforms, reach and discoverability and cost. The commercially viable options are organized in closed technology silos (beginning with SDKs). A publisher of experiences must choose one or develop for multiple viewing applications, then promote one or more application to the largest possible audience. Developers of applications must then maintain the customized viewing application over time across multiple platforms or have the experience (and the application) expire at the end of a campaign.

A user equipped with an AR-ready device, including sensors and appropriate output/display support, must download one or more proprietary applications to detect a target and experience content published using an AR experience authoring platform.

There are alternatives that will foster innovation by providing common interfaces and modular architectures. When available, open and interoperable Augmented Reality systems will provide publishers more flexibility in how they go about reaching the largest audiences. End users will be able to choose the AR-enabled player they prefer without sacrificing a great breadth of potential experiences.

This tutorial provides comprehensive and in depth information that content publishers and developers need to know when planning to develop and deploy content for AR and designing the AR experiences in a manner that supports maximum reach and data portability. The tutorial presenters are experts in the area of individual standards and open source projects. They will describe open protocols and APIs that can be integrated with existing proprietary technology silos or used as alternatives to reduce delays and cost over the lifetime of AR-assisted system development and ownership.

Schedule

• 9:00 - 9:30 1. Overview: 0.5 hour
• 9:30 - 10:15 2. Khronos Group: 0.75 hours
• 10:15 - 10:45 3. MIPI Alliance: 0.5 hours
• 10:45 - 11:15 Break
• 11:15 - 12:00 4. IEEE Standards Association: 0.75 hours
• 12:00 - 12:45 5. Open Geospatial Consortium 0.75 hours
• 12:45 - 14:00 Lunch
• 14:00 - 14:30 6. MPEG 0.50 hours
• 14:30 - 15:00 7. Web3D Consortium 0.50 hours
• 15:00 - 15:30 8. SAE International 0.50 hours
• 15:30 - 16:00 Break
• 16:00 - 16:30 9. Open Source Web-based AR 0.50 hours
• 16:30 - 17:15 10. Panel Discussion 0.75 hours

Form of Presentation

The tutorial speakers will present information primarily through PowerPoint slides, using video where appropriate. At least four of the presenters will also have live demonstrations of interoperability using a standard or open source project. There will be two panel discussions. The first panel discussion will be about low-level standards such as those implemented in hardware (communications, processing, rendering, etc). and the second will focus on developer tools and APIs.

Intended Audience

This tutorial is appropriate for all segments of the AR ecosystem, from research to technology integrators and AR system user/buyers. There is no special engineering or vocabulary.

Instructor Background

Christine Perey, PEREY Research & Consulting, AR Community founder

Christine Perey has worked for more than 20 years in the domain of rich media communications, initially in the area of dynamic media technologies on personal computers and since 2004 in the domain of multimedia technologies for consumer applications on mobile platforms. Since 2006 Perey has studied and assisted research centers and companies to better understand and maximize their opportunities in the domain of Augmented Reality.
Perey is an evangelist for the expansion/adoption of open, standards-based multimedia-rich applications on mobile platforms. She has founded and organizes regular meetings of the Augmented Reality Community, Augmented Reality Meetup Groups and other initiatives dedicated to expansion of the AR market by way of open and interoperable interfaces and technologies. PEREY Research & Consulting is a charter member of the AR for Enterprise Alliance.

Mary Lynne Nielsen, IEEE Standards Association

Mary Lynne Nielsen is IEEE SA Technology Initiatives Director. Mary Lynne oversees the portfolio of new/emerging technology programs, ensuring effective and efficient communications and coordination among all stakeholders, and driving programs and efforts to meet the strategic objectives of the IEEE-SA. Current domains include Internet of Things, Cloud Computing and Augmented Reality. IEEE is a charter member of the AR for Enterprise Alliance.

Neil Trevett, NVIDIA and Khronos Group

Neil Trevett is Vice President of Mobile Ecosystems at NVIDIA, where he is responsible for enabling and encouraging advanced applications on smartphones and tablets. Neil is also serving as the elected President of the Khronos Group where he created and chaired the OpenGL ES working group that has defined the industry standard for 3D graphics on mobile devices. At Khronos he also chairs the OpenCL working group for portable, parallel heterogeneous computing, helped initiate the WebGL standard that is bringing interactive 3D graphics to the Web and is now working to help formulate standards for camera, vision and sensor processing.

Martin Lechner, Wikitude GmbH

Martin Lechner co-developed the first version of the Wikitude World Browser on the Android platform, and started building up the team behind the Wikitude technology soon after. He is now the CTO of Wikitude, part of the company management team and manages a team of 20+ developers. In addition to his day-to-day job at Wikitude, he chairs the Augmented Reality Markup Language (ARML) 2.0 Standards Working Group within the Open Geospatial Consortium (OGC). ARML 2.0 has recently been published as an official OGC Candidate Standard for describing and interacting with AR scenes. Martin initiated and managed the group throughout the entire process, involving more than 50 institutions and individuals, including several universities and multi-national companies. Martin studied both Computer Science and Mathematics at the University of Salzburg, Austria and the Victoria University of Technology in Melbourne, Australia. He is holding a PhD in Applied Computer Sciences and a Master in Mathematics. Before joining Wikitude, he was working as a software engineer for Sony DADC.

Marius Preda, Institut MINES-Telecom

Marius Preda is Associate Professor at Institut MINES-Telecom and Chairman of the 3D Graphics group of ISO’s MPEG (Moving Picture Expert Group). He contributes to various ISO standards with technologies in the fields of 3D graphics, virtual worlds and augmented reality and has received several ISO Certifications of Appreciation. He leads a research team with a focus on Augmented Reality, Cloud Computing, Games and Interactive Media and regularly presents results in journals and at speaking engagements worldwide. He serves on the program committee international conferences and reviews top level research journals. Marius consults for nationals and European research funding agencies and is a French Minister of High Education and Research Expert for evaluating companies'/corporate research programs.
Academically, Marius received a Degree in Engineering from Politehnica Bucharest, a PhD in Mathematics and Informatics from University Paris V and an eMBA from Telecom Business School, Paris.

Timo Engelke, Fraunhofer IGD

Timo Engelke is lead developer of IGD's Augmented Reality framework for mobile devices that integrates both a sophisticated computer vision tracking – that has evolved in more than 10 years of research – and a lightweight programming framework for AR applications based on HTML. He is also chair of the X3DOM AR Standards Working Group.
As a freelancer he has worked since 1993 in software and hardware development in the areas of industrial and medical appliance. Since 2003 he is part of the Fraunhofer family and in the first years he dedicated his research to pervasive gaming, tangible interfaces and mobile device development. In 2008 he changed to Fraunhofer IGD where he works full times doing large area display color calibration and computer vision research for EU funded projects, like the project SKILLS and CHESS. Timo studied General Mechanical Engineering at Technical University Darmstadt.  

Peter Lefkin, MIPI Alliance

Peter Lefkin serves as the managing director and secretary of the MIPI Alliance, a position appointed by MIPI’s Board of Directors. He is responsible for Alliance activities and operations from strategy development to implementation. Peter has previously been director of IEEE conformity assessment program, and marketing and business development executive, as well as COO and CFO of IEEE-ISTO. He has also held positions at Motorola, American National Standards Institute and the American Arbitration Association. Peter earned his bachelor’s degree from Boston University. 

Volker Coors, University of Applied Sciences, Stuttgart, Fraunhofer Institute

Volker Coors is a professor in Geoinformatics at the University of Applied Sciences, Stuttgart and has an appointment as expert at the Fraunhofer Institute for Computer Graphics. Volker is member of the Open Geospatial Consortium, chair of the OGC 3D Portrayal Working Group and coordinator of the German government funded SPIRIT project.
Volker Coors graduated from TU Darmstadt with a diploma in Computer Science.